[Date]
[Name],
[Company and Address]
Dear Mr. / Ms. ———– [Name],
We thank you for submitting your BID of ——————- [Date]. We were impressed with the quality of your products and the detail of your BID.
Although the contract has to be awarded to an alternative bidder, we do foresee requesting additional bids from you in the future. You may be interested to know that [State superior terms of the successful bidder, example: the successful bidder quoted 10% lower than your bid, and was able to deliver within —– days.]
We look forward to the possibility of doing business with you in the future.
Sincerely,
[Name & Signature]